Assessment of the image of the Hamster in public opinion (D4)

GOALS OF THE ACTION:

Here, the image of the European Hamster in the press will be measured from the beginning until the end of the project. This action thus measures the impact of actions undertaken with the Alsatian population: is the European Hamster still seen as a pest, has its empathy capital improved, and is the LIFE ALISTER Project considered as necessary and relevant?

All these elements will feed into a certain number of actions, in particular the communication plan after the LIFE project (action E7) has finished.

In charge of the action: Région Alsace (Alsace Region)